The Licensing Executives Society presents a lecture on trademark licensing Thursday at noon in Room 203. Professor Karen Hersey will give a lecture entitled "Licensing Smart to Avoid Pitfalls." Refreshments will be provided.

Professor Hersey recently retired as Senior Counsel for Intellectual Property at Massachusetts Institute of Technology where she represented MIT's interests on intellectual property matters with a variety of constituencies, including industrial research partners and both U.S. and foreign governments. She publishes widely in the area of intellectual property law as it impacts institutions of higher education. Professor Hersey is a past president of the Association of University Technology Managers (AUTM). In addition to offering courses dealing with technology transfer for nonprofit organizations and intellectual property management in universities, she also teaches U.S. Copyright Law.

This is an SBA-sponsored event.